Manik’s Brief Machine

Want to upskill in marketing?
Thinking of switching careers?
Want to build a portfolio?
Feel creatively stuck in your journey?
Need a challenge?

Whatever your story may be, here’s a Brief Machine of original & exciting creative challenges that will get your brain muscles up & running.

Share your output & tag me on LinkedIn if you find the courage to execute these crazy briefs!

May The Force Be With You, my young padawan.

Connect on Linkedin!


Today’s Challenge

January 22, 2025

Come up with 3-5 new exciting flavours for any famous ice cream brand of your choice (e.g. Naturals, Apsara, Amul, Haagen Daz). They need to not just have quirky names but some storytelling, thematics, interesting anecdotes, personalities & many other creative elements backed into them - why would people really want to try it out?

Also then create a marketing activation campaign to promote these new flavours in a unique manner.

Tip: Use the hashtag #BriefMachine when you’re sharing your stuff on LinkedIn so that everyone can give feedback!