Brief Machine

How does it work?

Want to upskill in marketing?
Thinking of switching careers?
Want to build a portfolio?
Feel creatively stuck in your journey?
Need a challenge?

Whatever your story may be, here’s a Brief Machine of original creative challenges that will get your brain muscles up & running.

Share your output & tag me on LinkedIn if you find the courage to execute these crazy briefs!

May The Force Be With You, my young padawan.

Today's Random Brief

You are promoting the movie "Transformers."

You need to make an elegant, relevant, wild, crazy but realistic (in terms of budget) activation campaign to promote it. Something on ground, physical, OOH, digital or integrated i.e. phygital that engages people through a fun activity.

Look up innovative campaigns on the FAMOUS Campaigns website (famouscampaigns.com/) for inspiration. Look up pitch decks of good marketing campaigns - they're available for free on Google, just a few searches away.

Then come up with the activation idea - make a pitch deck for it & post it as a PDF carousel on LinkedIn.